Targeting aspiring entrepreneurs and the general public,
“Our
National Champs” video series successfully illuminated the
diverse landscape of SMEs in Oman, emphasizing their
challenges, triumphs, and critical role in economic diversification.
The campaign achieved remarkable viewership, stimulating
discourse on supporting local businesses and fostering a
conducive entrepreneurial ecosystem. Feedback from the client
was exceptionally positive, citing an increased awareness and
engagement from stakeholders and a surge in initiatives
supporting SME development. This initiative not only bolstered
the client’s mission but also ignited a renewed national interest in
the SME sector’s potential.